Telco Manager

Telco Manager Simulation

This advanced management training tool allows you to test your general management ability as you try to build value for your corporation in a challenging telecoms marketplace.

Take over the management of a leading provider of Mobile and Broadband services, and compete against other teams or against other “virtual” players – intelligently programmed competitors.

Think about how to create long term, sustainable value for your company - and your company’s shareholders. This will be reflected in a steadily increasing stock price Build a strong, sustainable franchise that will prosper over the long term, for the benefit of all stakeholders in the business – employees, vendors, clients, community, lenders, and shareholders. Build your understanding of modern management metrics – ARPU, CPGA, Subscriber Churn and many others - as you create your own TELCO business empire.

How do you build a sustainable business model and generate sustainable Competitive Advantage? Attracting subscribers in the telco markets becomes increasingly difficult as markets saturate, products mature, competitors become established in their home markets and try to expand into your markets. Your portfolio design becomes key - choosing to invest and develop certain product markets, setting higher or lower pricing and advertising levels, or devising a quality, HR or R&D strategy are some of the areas you can decide on to build your new business plan - and increase profitability, leading to a higher stock price for your company.

You have to consider how to manage huge up-front capital investments, build-outs and infrastructure development programs, as these pre-define key business strategies. This will include optimising scale economies, as well as offering differentiated services that consumers are happy to pay for. Your competitors will react to your decisions according to their own strategic business plan – this is often a closely guarded secret. With careful study of their management decisions during the course of the simulation, you may find some clues to their approach – and use this to beat them in the market.

Your stock price is a function of your company’s profitability: the decisions you take will add or destroy value for your shareholders. You will take management control for a number of business quarters or business months, and your decisions in the marketplace over this time period will affect your share price.

This is a unique tool, used in high quality telecoms management training programs worldwide - which focus on new business strategies, market and product development, financial and business acumen, as well as in general strategic management programs.

Learning points in this simulation

  • Management of high technology markets, where a high loyalty factor in the subscriber base is critical to business success.
  • Building high-performing teams to achieve high quality service delivery.
  • Finance – Corporate Finance, Debt and Equity Financing, Credit Quality and Rating, Coverage Ratios, Corporate Valuations, Mergers and Acquisitions, EPS and PE values, Cost of Capital, WACC, Economic Value, NPV, Shareholder Value and Value Added concepts.Economics – Dynamic Supply and Demand, Cost ratios and cost curves, Economies of Scale and Scope, MEPS, Experience and Cost curves.
  • Lowest Cost and Differentiated operating strategies, and Market Crowding.
  • Accounting – Income Statements /P&L statements, Balance Sheets, Cash Flow Statements, Corporate Performance Ratios, Budgeting and Planning, ROI, ROS, ROCE, EBITDA and other profitability ratios.
  • Strategic Marketing – product launch / relaunch / withdrawal, marketing budgets, product portfolios and profitability, Product Life Cycles and impacts on firm profitability, supply chain upstream and downstream integration.
  • Team Building – working with other teams in this simulations builds understanding of team dynamics and collaboration, as well as self-knowledge and self-awareness
  • HR Management – hiring and layoff of staff, set salary levels, training and development of teams, motivation levels and impact on productivity and firms’ performance.


How is this simulation used ?

  • Suitable for all levels of management education, from new undergraduate programs in technology marketing at universities or colleges, to more complex management development programs where high fixed capital investment strategies are being discussed.
  • In Corporate Management Training programs – for technology-focused industries, where customer loyalty, service marketing, and high capital investment programs present key management issues.
  • In executive development programs, and in university classes:
  • In one- to five-day customer centricity, customer focus, customer retention, service marketing issues, and management of high capex spending situations
  • To build confidence in Business Acumen programs, young manager / new hire eventsFor specific seminar-long classes in many subjects, dealing with all aspects of business, or a specialized subject program. A focus on concepts related to achieving long term financial returns on high fixed cost investments and infrastructure are key will get the best out of this simulation (write to us for suggested teaching plans)
  • In competitive team-building events, such as a special prize event, a motivational tournament between different departments, offices or campuses. An unlimited number of participants are possible.



The Single Player version, where you can log on 24/7 from anywhere in the world, and compete against our pre-programmed virtual competitors. the Single User version is used for:

  • Personal, private study
  • Pre-course or post course assignments in business courses
  • Team based projects
  • Compete against our pre-programmed players

What's in our Single User Package:
  • 2 complete simulation runs, running to your schedule (subject to time limit)
  • Free User Guide for this simulation, with information on:
  • Complete Operating Instructions for this simulation
  • Financial and Business Glossary with common terms and definitions
  • Discussions about the economic, financial and marketing theories which are embedded in our simulation models

The MMultiPlayer version, where a number of teams or individuals compete in real time against each other, for a predefined period, with the event controlled by an instructor. Normally used for :

  • Management Training Seminars in companies
  • Individual Simulation-based lectures in colleges
  • Complete semester-long programs in colleges
  • Inter-office or inter-campus competitions and tournaments

What's in our Multiplayer Package:
  • MultiPlayer simulation access, with 5 to 50 user connections, and the ability to run a multi user/team simulation event using this model.
  • Access to our proprietary Learning Center system, including management features - start, run, stop the simulation event, review scores, view individual or team performances.
  • Free instructor briefing slides, including an introduction and sign-on instructions, theoretical concepts, operating instructions
  • Free User Guide for this simulation, with information on:
  • Complete Operating Instructions for this simulation
  • Financial and Business Glossary with common terms and definitions
  • Discussions about the economic, financial and marketing theories which are embedded in our simulation models

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We are currently not able to provide individual users with access to our simulations, or deliver smaller scale simulation exercises for schools on an economic basis.

IndustryMaasters supplies corporations, large training companies and business schools across the world with world-beating business simulations to build leadership and management capabilities.