Hotel Manager

Hotel Manager Simulation

Use your business skill to build a global hotel empire - a portfolio of properties around the world, in different hotel categories from DeLuxe 5-star to Budget City Center - and compete for market share and profitability in this dynamic business simulation.

How can you improve hotel occupancy and build profits as you promote and market your hotel properties? This exciting simulation allows you to test out your business ideas in the global hotel industry, to develop business strategies that build profits, and grow a sustainable empire - in our realistic, simulated hotel business world

You take over as investor-manager of a dynamic hotel group, and compete against four other major players - virtual intelligent competitors. You have to quickly make decisions about where to invest across the world, which categories to invest in, how to promote and price the products, and build a sustainable business strategy to build your wealth.

You will need to hire a top-flight (virtual) executive team, with additional skills which will impact your long-term performance.  Build your understanding of modern hotel management metrics - REVPAR, GOPPAR, ADR, room occupancy rates - as you create your own hotel business empire. This is a unique tool for high quality hotel management training programs worldwide.

You will need to build a balanced business, with a high growth profile and a sustainable competitive position - if you are successful, the measure of this success will be your stock price, which will rise above that of your competitors. This stock price will depend on your company's profit record: you will run the business for 5 years, and your own decisions will determine your success - or lack of it!

Choosing to invest and develop certain product markets, setting higher or lower pricing and advertising levels, or devising a quality, HR or R&D strategy are some of the areas you can decide on to build your new business plan - and increase profitability. You have four dynamic competitors, who will react to your decisions according to their own strategic business plan - but this is always a closely guarded secret.

What you will learn and discover - in a live and competitive environment

  • Managing a high quality service business, achieving high performance standards and outstanding financial results
  • Building high-performing teams to achieve high quality service delivery.
  • Corporate Valuation, Market Value, Price-Earning ratios.
  • Financial and Accounting measures : understanding balance sheets, income statements (P&L), cash flow statements, debt-equity ratios, credit ratings and KPI (Key Performance Indicator) management.
  • Economic concepts including Supply and Demand balancing, Asset Utilisation and maximising efficiencies, Economies of Scale, choosing between
  • Lowest Cost and Differentiated operating strategies, and Market Crowding.


How is this simulation used ?

  • This simulation has been used in General Management meetings at global hotel corporations, to assist in strategic planning, and for motivational purposes.
  • Major Hotel Management Schools, with global reputations, use this model as part of a final capstone-style sessions at undergraduate level, and for MBA programs.
  • In Corporate Management Training programs – for service-focused industries, where capacity utilization, occupancy, service level agreements (SLA), team building and motivation are key elements of the profit formula.
  • In Business School, University and College programs where discussions where discussions around economics, capital intensive industries, public utilities, NGO investment, Operational Management and similar issues are being covered.
  • In executive development programs, and in university classes:
  • In one- to five-day events to build confidence in the language of business, business awareness training, Finance for Non-Financial Manager programs, Business Acumen programs, young manager / new hire events
  • For specific seminar-long classes in many subjects, dealing with all aspects of business, or a specialized subject program. Each week could focus on a separate topic in finance, economics or marketing (write to us for suggested teaching plans)
  • In competitive team-building events, such as a special prize event, a motivational tournament between different departments, offices or campuses. An unlimited number of participants are possible.



The Single Player version, where you can log on 24/7 from anywhere in the world, and compete against our pre-programmed virtual competitors. the Single User version is used for:

  • Personal, private study
  • Pre-course or post course assignments in business courses
  • Team based projects
  • Compete against our pre-programmed players

What's in our Single User Package:
  • 2 complete simulation runs, running to your schedule (subject to time limit)
  • Free User Guide for this simulation, with information on:
  • Complete Operating Instructions for this simulation
  • Financial and Business Glossary with common terms and definitions
  • Discussions about the economic, financial and marketing theories which are embedded in our simulation models

The MMultiPlayer version, where a number of teams or individuals compete in real time against each other, for a predefined period, with the event controlled by an instructor. Normally used for :

  • Management Training Seminars in companies
  • Individual Simulation-based lectures in colleges
  • Complete semester-long programs in colleges
  • Inter-office or inter-campus competitions and tournaments

What's in our Multiplayer Package:
  • MultiPlayer simulation access, with 5 to 50 user connections, and the ability to run a multi user/team simulation event using this model.
  • Access to our proprietary Learning Center system, including management features - start, run, stop the simulation event, review scores, view individual or team performances.
  • Free instructor briefing slides, including an introduction and sign-on instructions, theoretical concepts, operating instructions
  • Free User Guide for this simulation, with information on:
  • Complete Operating Instructions for this simulation
  • Financial and Business Glossary with common terms and definitions
  • Discussions about the economic, financial and marketing theories which are embedded in our simulation models

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We are currently not able to provide individual users with access to our simulations, or deliver smaller scale simulation exercises for schools on an economic basis.

IndustryMaasters supplies corporations, large training companies and business schools across the world with world-beating business simulations to build leadership and management capabilities.