Car Dealership

Car Dealer Simulation

The Car Dealer Simulation – used by major auto groups around the world to train their dealer networks – offers a fascinating insight into the operations of a high volume, retail distributor outlet.

You will operate four business units: New Cars, Used Cars, Repair Shop and Parts Shop. Performance in all of these units is interconnected – how do you optimize profitability across the business? What are the best sales staffing and marketing strategies? How do control cash flow in a fast moving retail distribution business, where inventory levels are extremely sensitive to seasonal demand variations?

You compete against other human teams (multiplayer) and up to 3 virtual competitors: Velox Inc., ClassAuto Inc., and SuperCars Inc. Business success will be measured by the increase in market value for your company, based on profitability.

Learning points in this simulation   

This simulation helps you, your students or manager learners understand how business operates in the real world. Some of the issues you will cover are:

  • Managing a high quality service business, achieving high performance standards and outstanding financial results
  • Building high-performing teams to achieve high quality service delivery.
  • Finance – Corporate Finance, Debt and Equity Financing, Credit Quality and Rating, Coverage Ratios, Corporate Valuations, Mergers and Acquisitions, EPS and PE values, Cost of Capital, WACC, Economic Value, NPV, Shareholder Value and Value Added concepts.
  • Economics – Dynamic Supply and Demand, Cost ratios and cost curves, Economies of Scale and Scope, MEPS, Experience and Cost curves,
  • Accounting – Income Statements /P&L statements, Balance Sheets, Cash Flow Statements, Corporate Performance Ratios, Budgeting and Planning, ROI, ROS, ROCE, EBITDA and other profitability ratios.
  • Strategic Marketing – product launch / relaunch / withdrawal, marketing budgets, product portfolios and profitability, Product Life Cycles and impacts on firm profitability, supply chain upstream and downstream integration.
  • Team Building – working with other teams in this simulations builds understanding of team dynamics and collaboration, as well as self-knowledge and self-awareness
  • HR Management – hiring and layoff of staff, set salary levels, training and development of teams, motivation levels and impact on productivity and firms’ performance.

 

How is this simulation used ?

  • Suitable for all levels of business management education, from new undergraduate programs in marketing at universities or colleges, to more complex management development programs where distribution channel strategies can be discussed.
  • In Corporate Management Training programs – for retail/distribution-focused industries, where customer service, seasonal planning, and tight inventory control represent key control areas.
  • -    In one- to five-day events which focus on marketing issues, focused on retail distribution management issues
    -    To build confidence in Business Acumen programs, young manager / new hire events
    -    For specific seminar-long classes in many subjects, dealing with all aspects of business, or a specialized subject program.
          A focus on Retail / Distribution Management concepts will be key in getting the best out of this simulation
  • In competitive team-building events, such as a special prize event, a motivational tournament between different departments, offices or campuses. An unlimited number of participants are possible.
 

The Single Player version, where you can log on 24/7 from anywhere in the world, and compete against our pre-programmed virtual competitors. the Single User version is used for:

  • Personal, private study
  • Pre-course or post course assignments in business courses
  • Team based projects
  • Compete against our pre-programmed players

What's in our Single User Package:
  • 2 complete simulation runs, running to your schedule (subject to time limit)
  • Free User Guide for this simulation, with information on:
  • Complete Operating Instructions for this simulation
  • Financial and Business Glossary with common terms and definitions
  • Discussions about the economic, financial and marketing theories which are embedded in our simulation models

The MultiPlayer version, where a number of teams or individuals compete in real time against each other, for a predefined period, with the event controlled by an instructor. Normally used for :

  • Management Training Seminars in companies
  • Individual Simulation-based lectures in colleges
  • Complete semester-long programs in colleges
  • Inter-office or inter-campus competitions and tournaments

What's in our Multiplayer Package:
  • MultiPlayer simulation access, with 5 to 50 user connections, and the ability to run a multi user/team simulation event using this model.
  • Access to our proprietary Learning Center system, including management features - start, run, stop the simulation event, review scores, view individual or team performances.
  • Free instructor briefing slides, including an introduction and sign-on instructions, theoretical concepts, operating instructions
  • Free User Guide for this simulation, with information on:
  • Complete Operating Instructions for this simulation
  • Financial and Business Glossary with common terms and definitions
  • Discussions about the economic, financial and marketing theories which are embedded in our simulation models
 

Click to go to InstructorZone

 

We are currently not able to provide individual users with access to our simulations, or deliver smaller scale simulation exercises for schools on an economic basis.

IndustryMaasters supplies corporations, large training companies and business schools across the world with world-beating business simulations to build leadership and management capabilities.