Machinery Industry
Business Simulations

Machinery Business SimulationSimulation Run Time
12 Quarters (3 business years), at a screen-refresh rate of 5-15 minutes per simulated Quarter.
Topics Covered

Strategy, New Product Introduction, Product Lifecycle, Competitive Advantages, CO2 Emissions, Sustainability, Energy-Efficiency
Mission

Manage a traditional industrial holding company, with ageing products and slow growth markets.  The initial seed capital is 100M$ and your available investment budget is 230M$. You are competing against 4 virtual competitors: BaseLine Inc., QualyCare Inc., HiTech Inc. and EcoMax Inc.

 

Products/Markets Machinery & Equipment

 Machinery Business Simulation
Excavators
Commercial Vehicles Commercial vehicles Excavators

Investment: 139M$
Monthly Capacity: 120
Product Life Cycle: 25 months

Sales Price: 84,000$
Monthly Revenues: 10M$
Staff: 319
Farm Tractors
Commercial Vehicles Commercial vehicles Farm Tractors

Investment: 178M$
Monthly Capacity: 200
Product Life Cycle: 25 months

Sales Price: 64,800$
Monthly Revenues: 13M$
Staff: 410
Forklifts
Commercial Vehicles Commercial vehicles Forklifts

Investment: 166M$
Monthly Capacity: 288
Product Life Cycle: 25 months

Sales Price: 42,000$
Monthly Revenues: 12M$
Staff: 383
Road Tractors
Commercial Vehicles Commercial vehicles Road Tractors

Investment: 239M$
Monthly Capacity: 250
Product Life Cycle: 25 months

Sales Price: 69,600$
Monthly Revenues: 17M$
Staff: 551

Strategic Positioning


Commercial Vehicles Strategic positioning Customer Service Commercial Vehicles Strategic positioning TQM/Product Quality Commercial Vehicles Strategic positioning R&D/Innovation Commercial Vehicles Strategic positioning HR/Training
Customer Service TQM/Product Quality R&D/Innovation HR/Training
Staff Cost +10.00%
Cust.Satisfaction +50.00%
Demand +4.00%

Staff Cost +8.00%
Material Cost +8.00%
Production +2.00%
Demand +7.00%

Staff Cost +8.00%
Material Cost +8.00%
Demand +10.00%

Staff Cost +4.00%
Material Cost +4.00%
Overhead Costs -25.00%
Production +2.00%


Energy-Efficiency


1.0x High Efficiency Pumps 1.0x Insulation 1.0x Process Energy 1.0x Air Pressure Systems 1.0x Ventilation 1.0x Lightning Systems
Commercial Vehicles Energy-efficiency High Efficiency Pumps Commercial Vehicles Energy-efficiency Insulation Commercial Vehicles Energy-efficiency Process Energy Commercial Vehicles Energy-efficiency Lighting Systems
Investment: 20M$ Investment: 30M$ Investment: 25M$ Investment: 20M$ Investment: 30M$ Investment: 25M$
Material Cost -3.0%
Material Cost -5.0%
Material Cost -4.0%
Material Cost -3.0%
Material Cost -5.0%
Material Cost -4.0%